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    ✨ Proudly Made with melanin In Mind ✨

    Over 271,000+ Happy Customers

    Science-backed, Natural Products
    For Problematic Skin Concerns

    Eczema, Psoriasis, Hyperpigmentation, Stretch Marks, Acne, Dark  Spots/Marks

    100% Natural Ingredients, Safe and Effective For Sensitive Skin

    Formulated for the unique health and beauty needs of people of color 

    271,000+

    Happy Customers

    650,000+

    Products Delivered

    4.4

    Stars on Trust Pilot

    Shop By
    Skin Concerns

    As seen in

    DERMATOLOGIST TESTED

    MONEY BACK GUARANTEE

    100% NATURAL

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    Ava Estell V/S Steroid & Bleaching Creams 

    100% Natural

    No Harsh Chemicals

    No Damage To Skin Barrier 

    Suitable for Sensitive Skin

    Maintain Your Natural Skin Complexion

    Others

    100 Days Money Back Gurantee

    We feel so confident that you'll see a difference in your skin, that if you don’t, you can return your product within 100 days and we'll offer a FULL REFUND!

    Our Story

    Hi, I’m Yaw, the Founder and CEO of Ava Estell, an all-natural skincare brand that’s made with melanin in mind.

    I started Ava Estell to help my wife, who was struggling with her hyperpigmented skin.

    No matter what she tried, nothing worked, and it was starting to impact her confidence.

    With my background in Chemical Engineering and industry expertise in skincare formulation, I decided to create a natural way to bring her skin back to balance.

    Now people all over the world use Ava Estell products to do the same.

    Our products work on skin conditions such as:

    Hyperpigmentation

    Stretch marks

    Blemishes

    Dark spots or dark areas (underarms, knees, bikini line, inner thighs)

    Psoriasis

    Eczema

    Anywhere there’s an imbalance in pigmentation.

    Whether you’re looking for a way to bring your skin back to balance, or you simply want to feel more confident in your complexion, you’re in the right place.

    Explore our products, read the reviews, and give your skin the love it deserves.

    All the best,
    Yaw